Our Mission

In 2013, a group of serial entrepreneurs in the FinTech space created Valmar Merchant Services. Our mission is to provide a scalable payment processing solution with transparent pricing and exceptional customer service for merchants of all sizes and industries. These include high-risk and emerging markets like CBD/hemp, debt collection, online lending, and eCommerce.

Prior to forming Valmar Merchant Services, we experienced the frustrations that merchants face firsthand and knew we were not alone in our struggles. Poor customer service, lack of reporting to substantiate transactions, and dishonest pricing structures were too common.

We built Valmar Merchant Services offering a level of trust we couldn’t find anywhere else.

Since our company’s inception, we experienced consistent growth year-over-year. This growth comes from our dedicated team steadfastly delivering transparency with a personal touch.

Our Leadership Team

Learn more about the experts who make Valmar Merchant Services a leader in the FinTech space.
Adam March

Adam March

Founder & Board Member
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Daniel Valentine

Daniel Valentine

Founder & Board Member
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Rick Heaton

Richard Heaton

Chief Executive Officer
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Nick Murphy

Nicholas Murphy

Chief Relationship Officer
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Michael March

Michael March

Chief Technology Officer
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Jason Dobe

Jason Dobe

Chief Information Security Officer
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Brian Fehr

Brian Fehr

Compliance Officer
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Jennifer Klein

Jennifer Klein

Customer Success Manager
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Stephanie Starke

Stephanie Starke

Merchant Onboarding Specialist
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Chris Finnegan

Chris Finnegan

Senior Accounting Manager
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Why Valmar?

We’re Your Trusted Partner for Clarity, Stability, and Insight.

We provide peace of mind through transparent pricing, bank redundancy, advanced reporting, and expert support. We ensure no downtime and no surprises for you or your customers.

Bank Redundancy

Every transaction counts. We know that downtime becomes very costly very fast – for your bottom line and your reputation. You can trust Valmar Merchant Services to keep your payment processor up and running.

We partner with numerous banks that are open to high-risk accounts like CBD businesses, debt collection, online lending, and e-commerce to provide unmatched redundancy and unparalleled stability.

Whether you’re just getting started or you’re leading a legacy enterprise, we’re here to help you navigate change, scale your processing services with your business growth, and develop custom solutions for your business’s unique needs and regulatory requirements.

Transparent Pricing

We believe merchants should make informed decisions regarding their payment processing provider, so we utilize the Transparent Interchange Plus pricing model and share our fees up front.

With no setup fees, no hidden fees and no cancellation penalties you can confidently manage your transaction expenses with Valmar Merchant Services as a trusted partner.

And we won’t lock you down with a long-term contract. So, if for any reason you wanted to move on and use a different processor, you could. But we’re not too worried about that, because we know our level of service is second to none.

Top Notch Customer Service

We make significant investments in our team’s continuing education in order to offer the very best customer service and experience. Our experts have certifications in industry-specific verticals such as CBD and hemp, as well as risk and compliance, and in the overall payment space – and we’re constantly sharpening our skills.

With Valmar Merchant Services, you will be paired with a Client Success Manager that will guide you through the setup process and continue to be the main point of contact actively invested in your success.

We put communication at the forefront of our business relationships and work hard to ensure our merchants are never left in the dark.

Seamless Onboarding Process

Valmar Merchant Services is already integrated with all of the major payment processing gateways, ensuring a seamless onboarding process with no downtime, business disruption, or hassle for your team.

We are a full-service payment processor ready to handle every aspect of the transaction process, including sales, document intake, fast underwriting, merchant support, and ongoing monitoring and regulatory compliance.

Plus, you’ll never reach a call center at the other end of our phone number. When you need support, you’ll speak to the team you know and trust for the white-glove treatment you expect.

Real-Time Reporting and Fraud Mitigation Tools

Get real-time batch and transaction visibility where and when you need it. The portal is straightforward and simple to navigate. Trust us, your accounting team will thank you.

Secure every transaction with end-to-end encryption and customizable fraud detection parameters defined according to your most urgent concerns.

Valmar Merchant Services’ chargeback mitigation tools keep your chargebacks under control, providing you with longevity by helping you operate well under card brand thresholds, even in high-risk industries.

Unsurpassed Customer Service

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“I’ve worked with Valmar Merchant Services for quite some time and have never once felt like an afterthought as their team focuses on making sure my questions are answered quickly and needs are always met. We switched to Valmar because they make us feel like a partner rather than just another customer to be forgotten. Truly thankful to have chosen Valmar!”

Brian
CEO, I Love Growing

“Just want to say what a pleasure it is working with you and the Valmar team. Working with the Valmar team thus far has been a great experience with everyone (Ops, IT, Owners, etc.) willing to assist us as a new established business. When a vendor can take the time to setup greetings for users, that helps create a more open-ended working relationship and displays the authenticity of its own company.”

Trina
CEO, eLoan Warehouse

“Really appreciate having someone like Jennifer to reach out to for questions or issues. She’s always eager to help. It wasn’t like that for us with our last processor.”

Nino
CEO, Empower Processing

Let’s Talk

With multi-industry expertise, you know that we are the right fit for you.